The Versa Blog

Only Natural Pet Multi-Network Affiliate Program

June 3, 2012
Dog and cat food brand

Boulder based natural pet food and supplement brand

Only Natural Pet Store has selected Boulder based Versa Marketing Inc. to manage their affiliate program in the Commission Junction, LinkShare and ShareaSale affiliate networks. We, at Versa, are planning on building on the already established program within these networks to both increase profitability of the program and overall sales through each of the 3 networks through expanding the base of active affiliate publishers participating in the program.
The pet industry is a multi-billion dollar industry within the US with a growing segment looking for natural, holistic and organic options for their four legged friends. This can be seen in the increasing number of brands coming on to the market each year. Only Natural Pet Store carries the main brands within the category including Wysong, Innova, Evo and many more in addition to the Only Natural Pet brand. The store has a strong focus on dog and cat food and natural supplements for your pet.
While the affiliate program is established, we feel there is an opportunity to increase affiliate channel sales and promote the brand to a wider audience. With more than 1 in 3 households having a pet and the popularity of websites and content devoted to pet ownership and entertainment, there is significant volume of web content appropriate for online pet marketing. Look no further than your last cat video to see the popularity of these adorable friends.
Versa is recruiting sites to join the Only Natural Pet Affiliate Program in either of the available networks – CJ, SAS, LS. Program terms are identical in each of the networks. Base commission for pet affiliates starts at 8% and quickly increases to as much as 14% on an automatic tiered structure based on monthly sales volume. Anyone interested in the program is encouraged to apply. We are particularly looking for bloggers devoted to writing about their pets.

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