At Versa Marketing, I'm a Boulderite first and a marketer second. I thrive on the mountain lifestyle: putting in over 50 days on the mountain every ski season and bagging 14ers in the summers. Luckily, with today’s technology, I can work from a ski lift or while taking a breather at the trail-head. But, when I'm not visualizing the perfect line or deciding where to drop in, I'm at Versa searching out bloggers and websites that match up well with our affiliate programs. It is in the course of this process that I travel a disproportionate amount of daily internet miles. Recently, while crisscrossing the web, I was struck by a simple fact: In any given space, like-minded human beings will gather and create beneficial partnerships. Below, I have classified the 3 Blogger Tribes I commonly run across. Keep in mind my classifications are broad. There are bloggers who don't fit into any category in particular and some who fit into them all. There are Mommies out there who write tech blogs and Travel bloggers who just so happen to have a child in that backpack too. No two bloggers are alike. Consider the blogger's voice and who they are speaking to. There are a plethora of opportunities to marry your product with its perfect audience.
Blogger Outreach Campaign – Three Common Types of Internet Bloggers