So, you’ve set up your affiliate marketing program for success. You’ve vetted your partners, checked all the links, and have a great network in place. Now you just sit back and relax, right? Nope, not even close. If you want all this to work (and keep working) smoothly, you have to crunch some numbers. Key Performance Indicators (or KPI’s) are the certain sets of data that keep you in the know about how your program is succeeding…or coming up short. Here’s a few affiliate-specific indicators to measure how your campaign is doing.
Affiliate KPI’s You Need to Know To Power Your Strategy